OZ - Medical Affairs: Creating a Strategic Digital Approach

October 29, 2020

Even prior to the COVID-19 pandemic, the role of Life Sciences Medical Affairs organizations began to shift and change. Medical Affairs’ focus on Science and Data (the underpinnings of all medical affairs teams) were quickly becoming the foundation for pharma to meet its obligations to patients and HCPs. Medical Affairs was swiftly being recognized as […]

OZ - Public Sector CX: Why Improving Customer Experience Matters

March 11, 2020

There is often an unfair perception that the public sector doesn’t prioritize customer experience (CX). You only have to look as far as the animated film Zootopia to see government employees portrayed as lovable, but slow-moving, sloths. While the movie offers a humorous take on the public sector, forward-thinking executives and agency leaders know that […]

OZ - The OZ Innovation Lab: Where Creative Solutions Are Born

February 17, 2020

The new OZ Innovation Lab is a space that’s part physical, part virtual and completely creative. Its mission — exploring fearlessly and innovating passionately — reveals its commitment to continuous learning, radical prototype building and cutting-edge technology research. The Innovation Lab was conceptualized to help clients more readily engage OZ’s widely varied creative groups, so […]

OZ - 2020 Digital Transformation Predictions

December 14, 2019

We are rapidly moving from a state of piecemeal digital technology adaptation to sweeping digital transformation throughout entire organizations. For many of these companies, improving customer experience is a primary driver of digital transformation, and rightly so — 86% of customers are willing to pay more for great customer experience, while 25% of customers will […]

OZ - 5 Technologies You’ll See in Hospitality Next Year

December 13, 2019

Pitch-perfect vacation recommendations. Voice-activated concierges. Wristbands that know you like your martini dry — and know exactly when to order it for you. Leading hospitality companies are seizing on emerging technologies like these to deliver what every guest wants: a unique experience and a frictionless stay. And we can expect to see even more innovations […]

OZ - Healthcare Predictions 2020: We’ve Reached a Tipping Point

December 12, 2019

Healthcare has largely been given a pass when it comes to the technological disruptors affecting other industries. Until very recently, the doctor-patient relationship was fairly hierarchical, non-negotiable and low-tech. If a patient requested their medical history, a physician’s receptionist might fax over reams of paper records. Prescription pads were as universal as physicians’ bad handwriting, […]

OZ - Finance Predictions 2020: The Future is Here

December 11, 2019

Robots at hotels, while we travel or even at dining establishments tend to capture the headlines. But Automation behind the scenes in traditional corporate finance departments is increasingly a hot area for innovation. The website Will Robots Take My Job? — yes, it sounds like a pulpy science fiction paperback but is really an acclaimed […]

OZ - Guest “Sweets”: How Digital Innovation Is Transforming Hospitality CX

August 20, 2019

Every time we visit a hotel, frequent a restaurant or hop on a plane, we as customers see evidence that the hospitality world is morphing thanks to digital technologies. Marriott hotels are experimenting with voice activation so that you can ask an in-room assistant for tourist advice. McDonald’s is renovating some restaurants to include digital menus and self-order kiosks. […]

OZ - Don’t Be New Coke: Five Keys to Successful CX

July 25, 2019

For many electrifying years, digital technologies have been exploding. We are amassing data, building AI algorithms and developing platforms in an effort to create stellar products and services. But amid this exciting frenzy to develop and ideate as digital pioneers, we forgot somewhere along the way that robots aren’t using these products and services; we—humans—are.

OZ - Great CX Means Sleeping With the Enemy

July 25, 2019

Ring video doorbells light up your smartphone with images of your doorstep in real time. Uber Taxi lets customers know when a local cab is nearby. Airline alliances allow you to redeem your frequent-flyer miles on a different carrier from the one you earned them on. Third-party sellers on Amazon share the same core platform to sell competing items. Sonos music is easily piped through Alexa wireless speakers. As consumers, we don’t bat an eye at these occurrences, but each of these scenarios is an example of one competitor inviting another into a partnership to enhance customer experience (CX).

OZ - Next-Generation Technology Is Making Waves In The Cruise Industry

July 25, 2019

Soon, some lucky cruise guests might be able to access Wi-Fi from the topmost sun deck of their ship to all the way down below—way, way below. Virgin Voyages, the new cruise line from Sir Richard Branson’s Virgin Group, calls it “Wa-Fi” and promises that guests will be able to stream photos, messages and video underwater while snorkeling or even diving. “Stepping into the untapped industry of ocean-based Wi-Fi seemed like the next natural step for Virgin Voyages,” Andy Schwalb, chief technology officer for the cruise line, told Porthole Cruise. “Wa-Fi’s capacity for underwater connection will undoubtedly position Virgin Voyages as the most Instagrammable cruise line in the world.”

OZ - Digital Technology Enhances Pharma Behind the Scenes

July 25, 2019

Digital technologies like augmented reality (AR) and intelligent voice assistants are changing how doctors and patients experience medicine. Doctors can peek beneath the skin to closely examine bone breaks, organ disease and muscle problems. On the battlefield, the military can use an AR system to get immediate remote medical advice. At home, patients can ask Alexa whether or not a headache might be a migraine or if an antibiotic might have a certain side effect.

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OZ is a leading global consulting company whose services and solutions leverage Intelligent Automation to accelerate processes and provide detailed business insights.