Guest “Sweets”: How Digital Innovation Is Transforming Hospitality CX
August 20, 2019
Every time we visit a hotel, frequent a restaurant or hop on a plane, we as customers see evidence that the hospitality world is morphing thanks to digital technologies. Marriott hotels are experimenting with voice activation so that you can ask an in-room assistant for tourist advice. McDonald’s is renovating some restaurants to include digital menus and self-order kiosks. And Wi-Fi on airplanes is no longer an exercise in extreme patience. […] To read the entire article, please download the PDF version.