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Medical Affairs: Creating a Strategic Digital Approach

October 29, 2020

Even prior to the COVID-19 pandemic, the role of Life Sciences Medical Affairs organizations began to shift and change. Medical Affairs’ focus on Science and Data (the underpinnings of all medical affairs teams) were quickly becoming the foundation for pharma to meet its obligations to patients and HCPs. Medical Affairs was swiftly being recognized as the third strategic pillar of life sciences organizations alongside R&D and Commercial.

OZ | Senior Vice President, Digital Strategy

Murray consults with clients to create digital solutions that align with their vision, markets, customers and products. Prior to OZ, Murray co-founded Biztegra, a digital marketing, engagement and technology agency.

He also held senior positions at some of the world’s largest digital agencies, including Razorfish and Sapient, and began his career at what is now Accenture. An IASSC Certified Lean Six Sigma Yellow Belt™, Murray earned his B.S./B.A. in computer science and finance from the University of Florida.

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