Public Sector CX: Why Improving Customer Experience Matters
March 11, 2020
There is often an unfair perception that the public sector doesn’t prioritize customer experience (CX). You only have to look as far as the animated film Zootopia to see government employees portrayed as lovable, but slow-moving, sloths. While the movie offers a humorous take on the public sector, forward-thinking executives and agency leaders know that improving CX is no laughing matter.